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Maison Cha ChaMaison Cha Cha – F&B Branding Dubai Case Study

Maison Cha Cha’s F&B Branding Dubai Case Study Client Snapshot Maison Cha ChaA family-owned matcha café in Downtown Dubai, offering clean-label ingredients, functional add-ons, and a wellness-driven approach to F&B. We specialise in F&B, lifestyle, and luxury brands among many other sectors: see our full services overview The Challenge As first-time B2C founders with a […]

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RRumi

Modern Luxury, Elevated: R’Rumi’s Lab-Grown Success Story Client Snapshot R’Rumi DiamondLab-grown diamond brand, launched in Dubai. A premium brand entering a competitive luxury market, R’Rumi Diamond sought to establish credibility while breaking myths surrounding lab-grown diamonds in the GCC region. Client Snapshot Consumers in the GCC often associate diamonds with tradition and mined rarity. Misconceptions

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The Design House

Framing Elegance: The Design House Content Reimagined Client Snapshot Client: The Design HouseA Dubai-based luxury home furnishing and interior brand, The Design House is known for its carefully curated pieces that balance elegance, comfort, and timeless design. Every detail reflects intentionality and the founder’s deep belief in the emotional language of interiors. The Challenge Past

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WOFL

Waffles & Wow: How WOFL Rebuilt Its Digital Community Client Snapshot WOFLA homegrown F&B brand in the UAE, known for its playful personality and specialty waffle sandwiches. The Challenge WOFL needed to build a compelling, community-driven social media presence. However, the brand’s original Instagram account had severely limited reach due to previously purchased followers and

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babyshop

Heart, Humor, Hashtags: Babyshop’s TikTok Family Activation   Client Snapshot Babyshop ArabiaA leading fashion and accessories retailer for children across the MENA region, known for its family-friendly events and brand collaborations. The Challenge Babyshop needed TikTok-friendly content created at an upcoming Lilo & Stitch-themed event. The content had to involve mom bloggers and their children

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LinkedIn

Beyond the Script: LinkedIn’s warm Take on the INSEAD Journey Client Snapshot LinkedIn MENAInterview-style video project in collaboration with INSEAD, featuring the Head of LinkedIn MENA and his peer. The Challenge Create a conversational, unscripted video that highlights the INSEAD MBA journey without it feeling like a typical corporate interview. The challenge was to strike

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The Fabrique

Cut Through the Noise: How The Fabrique Went Viral   The Fabrique aimed to create a niche and specialize themselves by providing Halal charcuterie as well as bringing in premium meat for their community. Client Snapshot Client: The FabriqueSector: F&B / Halal Butchery In a crowded digital food space, The Fabrique carved a niche by

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Honcho

Real Skin, Real Talk: honcho’s Skincare Disruption Client Snapshot Client: Honcho SkincareSector: Men’s Grooming/Skincare Men’s skincare and grooming brand, launched in the Middle East. Skincare for men has often been sidelined. Honcho Skincare aimed to revolutionize men’s self-care by spotlighting skincare and mental well-being. Their mission: vegan, cruelty-free products with natural ingredients, delivered with humour

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Utopia Bath & Kitchen

Built to Impress: Utopia’s B2C & B2B Transformation   Premium home improvement retailer for bath and kitchen solutions, based in the UAE. Operating in a highly competitive space, Utopia Bath & Kitchen aimed to elevate its brand perception and become the go-to choice for both end-consumers and the professional design community. Client Snapshot Client: Utopia

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